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Building a Business Direct marketing at its best through better business card
Building a Business Direct marketing at its best through better business card
Direct marketing at its best through better business card
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With the innovative marketing strategies business cards are not like they used to be. Today’s business cards have so much more than just your name, address and phone number. A business card can be a powerful marketing tool which has to be keenly designed to make it the reflection of your business because of its cost, size and versatility. Some of the add-on you should present in your business card are:
*Add your company logo- use clear & easy to read text, a picture of yourself smiling, texture, etc.
*Be sure and clearly explain what your company does.
*Have all your contact info including email and URL if applicable.
You can utilize the space on the back of the card.
Some ideas for the back of the card:
Motivational quote, Special sale or discount, Your newest products/services, Your business motto, Write a personal message, Business or other tip, Client testimonials, Ask for referrals and use your imagination, as you know what you need to make use of your resources.
Have your business cards with you always. Leave them at restaurants. Send them with your monthly bills. Post them on bulletin boards in laundromats, grocery stores, banks, etc. Hand them out to people you talk to. Give people more than one to pass on to a friend or co-worker.
Ask banks, stores, and other businesses if you can display them by the cash register or counter. Add them to all your mailings. Send them with orders. Try leaving them in library books for other people to find.
Be sure and put one in every mail you send out. Get one of those card holders for your car and display them on your car for the taking. Leave a few in your motel and/or hotel room when you leave. Ask about leaving them in hair salons, nail salons, spas, gyms, etc. Put a couple in your catalogs when handing them out. Leave them in rest rooms. Leave a couple at public rest areas. Remember the possibilities are endless and always be aware of an opportunity.
Your business card can be one of your most valuable marketing tools if used as more than just an address card.
